Scotland’s Cheese Firms bid to protect names

By | Apr 4, 2011

Two Scottish cheese companies are attempting have protect their product names to prevent copycat brands profiting from their brand.

Orkney Island Cheddar and Traditional Ayrshire Dunlop have applied for Protected Food Name (PFN) status which gives legal protection against imitation throughout the EU.

If approved they would join the likes of Arbroath Smokies, Scottish Farmed Salmon an Orkney Beef and Lamb which are already protected names.

Environment Minister Richard Lochhead said that Scottish companies were losing out on lucrative overseas markets as a result of cheap copycat brands trading on the reputation of native establish brands and he urged businesses in Scotland to consider applying for PFN status.

He said: “Numerous products from different countries use Scotland’s good name to sell their wares, including smoked salmon and oats. Rather than allowing others to trade on our reputation with inferior quality produce we should be grasping these opportunities for ourselves and knocking the copycats off the shelves. While we support industry and continue to promote Scotland’s quality reputation, we are also determined to safeguard our produce at home. Gaining PFN status is one way of ensuring consumers know they are buying the genuine article and by adding another two fantastic products to that growing list will help safeguard our reputation for premier produce.”

Orkney Island Cheddar is produced using Orkney Isles milk and follows a traditional recipe and process. Traditional Ayrshire Dunlop is made from the milk of Ayrshire cows and produced in and around the traditional parish of Dunlop in Ayrshire.

A similar battle is being fought by the original producers of Stornoway Black Pudding who have seen their market being challenged by producers of  ‘Stornoway Style’ Black Puddings.

NOTES: A good online supplier of Scottish cheeses can be found at:
www.scottishfood.com/c/scottish-cheese.html

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